Step 1
Determine the type of clothes that you want to sell online--for instance, kids, women's, or men's clothing. You could also simply sell specific clothing items, such as ties or shoes. Look for unique, new and trendy items. Determine the target customer for your line of closing early on in the process so that you can put together an effective marketing plan to reach this audience. Be as specific as possible — for instance if you plan to sell to children, choose the age range of the children you wish to target.
Determine the type of clothes that you want to sell online--for instance, kids, women's, or men's clothing. You could also simply sell specific clothing items, such as ties or shoes. Look for unique, new and trendy items. Determine the target customer for your line of closing early on in the process so that you can put together an effective marketing plan to reach this audience. Be as specific as possible — for instance if you plan to sell to children, choose the age range of the children you wish to target.
Step 2
Establish a purchasing relationship with a clothing distributor that offers your desired items. Skip this step if you plan to manufacture and sell your own custom clothing line.
Establish a purchasing relationship with a clothing distributor that offers your desired items. Skip this step if you plan to manufacture and sell your own custom clothing line.
Step 3
Select an online shopping cart program that includes a sizing suggestion feature where previous customers can rate how each clothes item fits--small, large or "true to size." Upload your clothing photos as well as the corresponding descriptions, catalog numbers and prices to your shopping cart program.
Select an online shopping cart program that includes a sizing suggestion feature where previous customers can rate how each clothes item fits--small, large or "true to size." Upload your clothing photos as well as the corresponding descriptions, catalog numbers and prices to your shopping cart program.
Step 4
Apply for an account with a merchant services provider that offers Internet gateway solutions. This type of account allows your customers to submit payments to you online in exchange for the clothing. You can also accept eChecks in some cases.
Apply for an account with a merchant services provider that offers Internet gateway solutions. This type of account allows your customers to submit payments to you online in exchange for the clothing. You can also accept eChecks in some cases.
Step 5
Establish a detailed clothing sales policy to post on your new website. This outlines your policy regarding returns and exchanges in case the clothes don't fit, as well as shipping methods, costs and delivery times.
Establish a detailed clothing sales policy to post on your new website. This outlines your policy regarding returns and exchanges in case the clothes don't fit, as well as shipping methods, costs and delivery times.
Step 6
Promote your online clothing business with targeted banner and text ads placed on websites where your target buyer may frequent. Sign up for an account with an affiliate services that will allow Internet marketers to publicize your clothing website in exchange for percentage of each sale.
Promote your online clothing business with targeted banner and text ads placed on websites where your target buyer may frequent. Sign up for an account with an affiliate services that will allow Internet marketers to publicize your clothing website in exchange for percentage of each sale.
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